As manufacturers of wholesale and private label CBD products, we often get asked questions about white label products and private label CBD products. Especially if you’re just getting started in the hemp industry, you might be experiencing confusion surrounding this question. Though the terms are similar, there are several differences between private label and white label products. The CBD industry isn’t going anywhere, and as the industry grows, extraction companies and manufacturers are distributing their products with both white and private label options.

Keep reading as we define what those are and how they pertain to your business.

Wholesale Private & What Label CBD – What You Need To Know

Let’s define wholesale private and white label products and CBD contract manufacturing. 

What Are White Label Products?

White label products are CBD products made by a manufacturer on a large scale and are sold to retailers who add their own personal label to sell the products under a different name. Typically these products will be generic, meaning that they comply with the same standards and formulations as others in the market. For example, if two retailers bought the same white label product from a manufacturer like BulKanna, the only difference between them would be the label; the product itself is the same.

Have you tried our finished product formulations? Are you looking to start a CBD business and want first-class products quickly and affordable? At BulKanna, our CBD white label program allows you to place your labels on our products and sell them in your store. All of our products are made with the highest quality, third-party tested ingredients.

What Are Private Label Products?

Similarly, manufacturers and sold to retailers are also produced private label products, but the difference is that the product will be specific to the retailer. Instead of the generic formulas, we discussed above, the retailer and the manufacturer will co-create the exclusive product. Retail brands use private label programs to differentiate their products on the market and cater to their niche audience.

Do you have your custom formula idea? BulKanna can make the following products for you with our Private Label CBD program:

  • CBD Capsules & Effervescent Tablets
  • CBD Gummies
  • CBD Honey Sticks
  • CBD Personal Care Products
  • CBD Skin Care, Cosmetics, and Beauty Items
  • CBD Softgel Capsules
  • CBD Suppositories
  • CBD Tinctures & Drops
  • CBD Transdermal Patches
  • CBD Vape Oil
  • CBD Water & Beverages
  • Hemp Cigarettes, Prerolls, & Packaged Flower

White Label Vs. Private Label

If you’re a business trying to decide between wholesale private and white label options, make sure you understand the price difference. Generally, white-label products will be more affordable than private labels. White label products are great if you’re just starting, but it might be hard to compete against name brands and private label products. Private label is more expensive, but you get a lot more control and involvement. A private label program includes an exclusive contract between a manufacturer and retailer who can reformulate and customize products to fit their brand. 

CBD Contract Manufacturing

BulKanna also has CBD contract manufacturing, which is very similar to private labeling except that with contract manufacturing, our clients dictate the specific product specifications and manufacture the products for them. It’s much more hands-on and exclusive. 

We know that formulating the right CBD products for your brand can be tricky for the first time as this industry has its unique challenges. From sourcing high-quality hemp at the right price, knowing how to properly extract for the product you want, exact formulations, and more, we have years of experience in this industry. Everyone at BulKanna can help you quickly achieve a competitive edge in this rapidly expanding marketplace, from seed to shelf, with wholesale private and white label products.

When you have a vision of a thriving CBD company, we would love to help. We know there are numerous hoops to jump through. Formulation, production, processing, branding, and more – let BulKanna help you navigate this process. We have the experience, expertise, talent, and creativity you need to develop a unique brand and product. 

Let BulKanna assist you with branding, competitive pricing to maximize profitability, fulfillment service partners, fast production, and superior formulations.

We Can Help Grow Your CBD And Hemp Business!

At BulKanna, we develop custom solutions for all of your CBD needs, including wholesale private and white label products. To start, BulKanna specializes in top-quality CBD manufacturing. With third party testing, cleanliness control, and unique formulas, we’ve done everything we can to ensure an outstanding end product every time.

You probably already know that Full Spectrum extracts contain the same variations in each hemp plant harvest. We test each of our concentrations and add terpenes as needed so that you get a consistent, robust, and safe CBD product each and every time.

It’s important to us at BulKanna to create products you can trust. We strive to be completely transparent so that you and your clients get the safe experience they’ve come to know and love. 

When you’re ready to discuss your goals and find a solution to meet your needs, reach out to us today! We would love to answer your questions and make sure you’re getting the products you need.


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